Privacy Policy

Last updated: September 30, 2026

Guangdong Link Brand Technology Co., Ltd., trading as LINK BRAND (“we,” “us,” or “our”), respects your privacy.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit https://linkbrandtoys.com/, submit an inquiry, contact us, or conduct business with us.

Our website is intended for professional buyers and business customers interested in toy and gift sourcing, product development, private-label projects, and supply coordination.

1. Who We Are

Where applicable data protection law uses that term, Guangdong Link Brand Technology Co., Ltd. is the controller responsible for the personal information described in this policy.

Company: Guangdong Link Brand Technology Co., Ltd.
Trading name: LINK BRAND
Email: info@linkbrandtoys.com
Address: Room 403, Building #1, No. 728, Shibei Industry Road, Dashi Street, Panyu District, Guangzhou City, Guangdong, China.

For privacy-related inquiries, please use the subject line “Privacy Request.”

2. Information We Collect

Information you provide

When you submit an inquiry, request a quotation or sample, communicate with us, or place an order, we may collect:

  • Your name, company name, job title, and country or region.
  • Your email address, telephone number, and WhatsApp number.
  • Product interests, purchasing quantities, target markets, customization requirements, and delivery preferences.
  • Messages, correspondence, specifications, artwork, and other materials you provide.
  • Information necessary to manage orders, payment administration, shipping, and customer support.

Please provide only information relevant to your inquiry or business relationship. Do not submit sensitive personal information or children’s personal information through our website.

If you provide another person’s information, you should be authorized to do so.

Technical information

When you visit our website, our hosting and website systems may process technical information needed to deliver, maintain, and secure the website, including:

  • IP address.
  • Browser, device, and operating system information.
  • Requested pages and access times.
  • Technical errors and security logs.
  • Information used to detect spam, fraud, or misuse.

If you consent to Statistics, Google Analytics 4 may collect additional information about your website visit, as explained below.

Information from other sources

We may receive business contact information through trade shows, referrals, business partners, or publicly available professional sources. Where required, we will provide additional information about the source and use of that information.

3. How We Use Personal Information

We use personal information to:

  • Respond to inquiries and provide quotations, product information, and sample arrangements.
  • Manage sourcing, product development, customization, orders, and delivery.
  • Communicate with customers, suppliers, and business contacts.
  • Maintain inquiry records and provide customer support.
  • Operate, maintain, troubleshoot, and protect our website.
  • Understand website usage through consent-based analytics.
  • Prevent spam, fraud, and unauthorized activity.
  • Send business marketing communications where permitted by applicable law.
  • Meet legal, accounting, tax, customs, and recordkeeping requirements.
  • Establish, exercise, or defend legal claims.

Where a legal basis is required, we rely on the basis appropriate to the activity. This may include your consent, taking steps at your request before entering into a contract, performing a contract, complying with legal obligations, or legitimate interests in operating and protecting our business.

When you represent a company, we may process your business contact information to communicate with that company and manage the business relationship.

Legitimate interests do not replace consent where consent is required by applicable law.

Submitting an inquiry does not, by itself, constitute consent to optional analytics or unrelated marketing communications.

4. Website Forms and Business Communications

We use website forms and email to receive and respond to business inquiries.

When you submit a form, we process the information you provide to understand your requirements, respond to you, and manage subsequent business discussions. Our website and email systems may store the submission and send a notification to the relevant team.

Submitting an inquiry does not require you to consent to Google Analytics.

Please avoid including sensitive personal information in your message or attachments.

If you ask us to stop direct marketing communications, we will respect your request. We may still send communications necessary to respond to an active inquiry, manage an order, or meet a legal obligation.

5. Google Analytics 4

We use Google Analytics 4 (“GA4”) to understand how visitors find and use our website and to help improve its content and performance.

Our GA4 integration is configured to load only after you consent to the Statistics category through our cookie consent controls.

When enabled, GA4 may process:

  • Page views and website interaction events.
  • Referral and traffic source information.
  • Browser and device characteristics.
  • Approximate geographic information.
  • Cookies and similar online identifiers.

We do not intentionally send your name, email address, telephone number, or inquiry message to Google Analytics. Analytics information should not be assumed to be completely anonymous.

You can refuse Statistics or withdraw your consent through Manage consent on our website.

For information about Google’s processing, please see:

6. Cookies and Other Website Services

We use cookies and similar technologies to support website operation, remember privacy choices, and enable analytics with your consent.

Our consent management tool, Complianz, records your cookie preferences so the website can apply them.

Depending on the page and its configuration, website features may also include spam protection, embedded maps, or externally hosted fonts. Where these services are used, their providers may receive technical information such as your IP address and browser information.

Where consent is required for an optional technology, that consent must be obtained before it is activated.

For further information, please read our Cookie Policy.

7. Who We Share Information With

Where relevant to the purposes described in this policy, we may disclose personal information to:

  • Website hosting, maintenance, IT, and security providers.
  • Email and business communications providers.
  • Google, when you consent to our Google Analytics integration or use other relevant Google-powered features.
  • Suppliers, testing and inspection providers, packaging partners, and logistics providers where necessary for your project or order.
  • Professional advisers, accountants, auditors, insurers, and legal representatives.
  • Authorities or other parties where required by law or necessary to protect legal rights.
  • Parties involved in a proposed business restructuring or transfer, subject to appropriate confidentiality requirements.

We seek to limit disclosures to information relevant to the intended purpose.

Depending on the service, a recipient may process information on our behalf or act independently under its own privacy policy.

8. International Processing

We are based in China, and information you provide may be processed in China.

Our service providers may also process information in other countries, including the United States. Privacy laws in those countries may differ from those in your country.

Where applicable law requires safeguards for international transfers, an appropriate transfer mechanism or another legally permitted basis is required.

You may contact us for information about the arrangements applicable to a particular transfer.

9. How Long We Keep Information

We retain personal information for as long as reasonably necessary for the purposes described in this policy.

Relevant considerations include:

  • Whether an inquiry, project, order, or business relationship remains active.
  • Customer support and follow-up requirements.
  • Legal, accounting, tax, and customs retention requirements.
  • Security and fraud prevention needs.
  • Applicable limitation periods and dispute resolution.
  • Your privacy requests and marketing preferences.

Website logs, inquiry records, and analytics information may have different retention periods.

If you opt out of marketing, we may retain limited information needed to record and respect that preference.

When information is no longer needed, we will delete it or render it anonymous, subject to applicable legal obligations and reasonable backup processes.

Cookie expiry periods are separate from the retention periods for information already received by a server.

10. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Request access to your personal information.
  • Ask us to correct inaccurate or incomplete information.
  • Request deletion of your information.
  • Request restrictions on certain processing.
  • Receive certain information in a portable format.
  • Object to processing based on legitimate interests.
  • Object to direct marketing.
  • Withdraw consent where processing is based on consent.
  • Complain to a relevant data protection authority.

Withdrawing consent does not affect the lawfulness of processing that occurred before withdrawal.

To make a request, email info@linkbrandtoys.com. We may request information reasonably necessary to verify your identity and understand your request.

We will respond within the period required by applicable law. You do not need to contact us before making a complaint to a relevant authority.

11. Security

We use reasonable technical and organizational measures intended to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

No website, transmission method, or storage system can be guaranteed completely secure.

12. Children’s Privacy

Our website is intended for professional buyers and business contacts, not children.

We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us so we can review and address the matter.

13. Third-Party Websites

Our website may link to external websites, social media platforms, or messaging services.

Their handling of personal information is governed by their own privacy policies. Please review those policies when using their services.

14. Changes to This Policy

We may update this policy to reflect changes in our services, technologies, processing activities, or legal requirements.

The “Last updated” date identifies the latest revision. Where required, we will provide additional notice or obtain fresh consent.

15. Contact Us

Guangdong Link Brand Technology Co., Ltd. — LINK BRAND
Email: info@linkbrandtoys.com
Address: Room 403, Building #1, No. 728, Shibei Industry Road, Dashi Street, Panyu District, Guangzhou City, Guangdong, China.

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