Cookie Policy

Last updated: September 30, 2026

This Cookie Policy explains how Guangdong Link Brand Technology Co., Ltd., trading as LINK BRAND (“we,” “us,” or “our”), uses cookies and similar technologies on https://linkbrandtoys.com/.

Please also read our Privacy Policy for information about how we handle personal information and your privacy rights.

1. What Are Cookies and Similar Technologies?

Cookies are small text files stored on your device when you visit a website.

Similar technologies include local storage, session storage, pixels, scripts, and online identifiers.

These technologies can help a website function, remember your preferences, and understand how its pages are used.

Some scripts or embedded services may transmit technical information without storing a cookie. Blocking cookies alone does not prevent every type of network request.

Cookies may be:

  • First-party cookies: Set through the website you are visiting.
  • Third-party cookies: Set by another provider.
  • Session cookies: Generally removed when the relevant browser session ends.
  • Persistent cookies: Stored until their expiry date or until you delete them.

2. How We Use These Technologies

We use cookies and similar technologies to:

  • Support essential website functions.
  • Remember your cookie consent choices.
  • Help maintain website security and prevent misuse.
  • Understand website traffic and interactions through Google Analytics 4, with your consent.

Submitting a business inquiry is separate from consenting to optional analytics.

3. Functional and Necessary Technologies

Functional and necessary technologies support website operation and services you request.

Our consent management tool, Complianz, records your consent status and category preferences so the website can remember and apply your choices.

Strictly necessary technologies remain active and do not depend on your consent to Statistics.

A technology is not automatically strictly necessary simply because it is useful to our business. Optional technologies must be assessed according to their purpose and applicable requirements.

4. Statistics: Google Analytics 4

We use Google Analytics 4 (“GA4”) to understand how visitors find and use our website.

Our GA4 integration is configured to load only after you consent to the Statistics category. If you reject Statistics, the consent-controlled GA4 scripts remain inactive.

When enabled, GA4 may process:

  • Pages viewed and website interactions.
  • Referral and traffic source information.
  • Browser and device characteristics.
  • Approximate geographic information.
  • Cookie identifiers and similar online identifiers.

Common GA4 cookie names include _ga and _ga_<identifier>. The exact cookies and their expiry periods depend on the configuration and browser environment.

We do not intentionally send names, email addresses, telephone numbers, or inquiry messages to Google Analytics.

For further information, see:

The browser add-on provides an additional option for supported browsers. It does not control every website service.

5. Other Website Features

Some pages or forms may include spam protection, embedded maps, or externally hosted fonts.

Where used, these services may receive technical information, such as your IP address and browser information, when they load. Whether they use cookies or browser storage depends on the service and its configuration.

Where an optional feature requires consent, the relevant consent must be obtained before the technology is activated.

Ordinary website delivery and the processing of information you actively submit are separate from optional analytics.

6. Making Your Cookie Choices

Our cookie consent interface allows you to:

  • Select Accept All to accept the optional categories presented.
  • Select Reject All to refuse optional categories while keeping necessary technologies active.
  • Select Customise to review and choose available categories.
  • Select Save preferences to apply your choices.

Google Analytics is controlled through the Statistics category.

A category displayed in the consent interface does not, by itself, mean that a particular service is installed or active.

Continuing to browse, closing the banner, or submitting an inquiry does not by itself constitute consent to optional tracking.

Your choices generally apply to the browser and device on which you make them.

7. Changing or Withdrawing Consent

You can reopen the consent interface through Manage consent on our website.

To withdraw Statistics consent, turn off that category and save your preferences. Reload the page so it loads under your updated settings.

Withdrawing consent does not reverse processing that already occurred or automatically delete information previously received by a service provider.

You can delete existing cookies and website storage through your browser settings.

For requests concerning personal information already collected, contact info@linkbrandtoys.com.

8. Cookie Lifetimes and Information Retention

Cookies and storage entries may last for a browser session or remain for a longer period.

Their lifetimes depend on their purpose, the provider’s implementation, the website configuration, and your browser settings. Some expiry periods may be refreshed during subsequent visits or interactions.

Consent preference storage helps us remember your choices. Clearing it may cause the consent interface to appear again.

You can inspect cookies and website storage through your browser’s site information or developer tools.

Deleting or expiring a cookie does not automatically delete information previously sent to a server. Please see our Privacy Policy for information about personal information retention.

9. Browser Controls

Most browsers allow you to:

  • View and delete cookies.
  • Clear website storage.
  • Block cookies for particular websites.
  • Restrict third-party cookies.
  • Configure other privacy settings.

Blocking necessary cookies or storage may affect website functionality or prevent your consent choices from being remembered.

Browser cookie controls do not necessarily block every script, embedded service, or network request.

You may need to configure your preferences separately on different browsers and devices.

10. Changes to This Policy

We may update this Cookie Policy when our website technologies, providers, purposes, or legal requirements change.

The “Last updated” date identifies the latest revision. Where a change requires fresh consent, we will request it through the relevant consent interface.

11. Contact Us

Guangdong Link Brand Technology Co., Ltd. — LINK BRAND
Email: info@linkbrandtoys.com
Website: https://linkbrandtoys.com/
Address: Room 403, Building #1, No. 728, Shibei Industry Road, Dashi Street, Panyu District, Guangzhou City, Guangdong, China.

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